Tourism New Zealand

Here’s a dream job
promoting the beauty and diversity of Aeotora New Zealand to the world. 

And that’s exactly what Tourism New Zealand asked me to help them do.

I was one of two UK-based creators selected to travel to the country on a two-week trip, showcasing a wealth of destinations, hotels and food experiences across the North and South Islands. 

My series of 16 posts across Instagram and TikTok saw me do everything from designing ideal days out in major cities like Christchurch and Auckland, to showcasing wineries, nature hotspots and unique hotels. 

Together, the content generated a reach of 1.3m, helping put Aotearoa front of mind for a UK audience considering their next trip abroad.